Lulu Miller introduces us to a scientist who is trying to figure out if clothes can change us in concrete, measurable ways. In a Northwestern University study by Adam Galinsky and Hajo Adam, the mere act of wearing a doctor's coat made participants perform better on an attention task than participants who wore the same exact coat... but believed it was a painter's coat.
We partnered with Elle magazine to make a video about this experiment. Check it out!
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